In the topsy turvy world of the Pandemic where social distancing is paramount, the news media and politicians are broadcasting from their home environment either by Skype, Zoom or other technological wizardry. This is fascinating as instead of a neutral studio backdrop we get a glimpse of the real personalities behind the public image. Or do we?
The funny thing is the majority of such broadcasters are careful to arrange themselves in front of their vast book collections reminiscent of a city library with thousands of resplendent volumes on custom-built floor to ceiling shelving. It’s as if they have to prove to themselves and to the audience just how intelligent and ‘expert’ they really are. I would love to know how many of those books they have actually read and digested or are they merely status symbols signalling their supposedly superior social class. The tasteful middle class interiors with designer accessories and original artworks are a universe away from the average person’s home, that is if they’re lucky enough to have a home at all. I have yet to see an ‘expert’ speaking from a cluttered bedsit or a small kitchen with dishes draining by the sink. Perhaps we would trust these people more if they showed their human side. They’re keen to prove how intelligent they are but books are not the only marker. There’s something called “common sense” which has fallen out of fashion in recent years. And there are different types of intelligence, not just the academic sort with its focus on science and rational thinking, there is also emotional intelligence, the intelligence of direct experience. There is intuition, gut intelligence, survival instinct, body intelligence.
According to Howard Gardener, the American developmental psychologist there are nine different types of intelligence, all equally valuable. Which one are you? I am probably a cross between interpersonal and existential but perhaps that’s something for someone else to judge.
So back to the Pandemic crisis…perhaps we would be coping better with defeating Coronavirus if we relied on people with different perspectives on life, different skills and different types of intelligence. A footballer, a psychotherapist, a musician, a poet, a plumber, a mother of six, a gardener..they all deserve the same respect. Their insights and skills are just as useful as any so-called expert with an impressive book collection and a David Hockney on the wall.
The Coronavirus pandemic is being widely compared to a war, a war between humanity and an invisible, mysterious enemy – the virus. There are many weapons used in a war and propaganda is one of them.
The word ‘propaganda’ was derived from the verb ‘propagate’, meaning to spread. It can take many forms including the withholding or distortion of information, the dissemination of fake news, emotive language and subliminal ‘brainwashing’ techniques which pass unnoticed, for example, the repeated use of suggestive images and slogans. Since the early twentieth century propaganda has been used to persuade or manipulate an audience into behaving or thinking in certain ways. If you think that kind of thing couldn’t happen in a Western democracy, think again. Look at Donald Trump’s election campaign and Brexit. Look at any advertising campaign. Democracies depend on the cooperation of a compliant population. We are told we are free so we believe we are free, but how free are we really?
In 1929 Everett Dean Martin argued that, “Propaganda is making puppets of us. We are moved by hidden strings which the propagandist manipulates.” In his book ‘Propaganda’ Edward Bernays wrote “The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country. We are governed, our minds are molded, our tastes formed, our ideas suggested, largely by men we have never heard of.”
Back to the Coronavirus pandemic and the British government’s response (or lack of it). Think of the slogans and language used repeatedly.
STAY SAFE ………STAY AT HOME……..STAY 2 METRES APART…….STAY….STAY…..
STAY is a command used in dog training. Stay safe is a pat phrase we all say to each other now as we become ever more fearful and ever more passive, meekly accepting the nonsensical titbits of information about the virus that the government doles out. We are treated as sheep not equals.
FOLLOW THE SCIENCE, follow the yellow brick road, follow the Pied Piper…
At the start of the pandemic when the British government were wallowing in sloth and denial of the seriousness of the situation, doing fuck all to protect the public and wasting precious weeks, the Prime Minister would appear on his podium flanked by two government scientists. He claimed his decisions were based on ‘science’. There is no one science. Science is not God. Every country has its own scientists and experts with widely divergent views on this unknown virus. Even within the UK there are different opinions. While harbouring their covert dark agenda of ‘herd immunity’ and protecting the Capitalist economy at all costs (elderly and vulnerable groups considered collateral damage) the British government hid behind the veneer of so-called science. As a result, several weeks later the UK has the highest death rate in Europe and the mortality figures are ‘massaged’ to exclude deaths in the community.
Don’t get me wrong, I’m all in favour of lockdown. We must take strict precautions. But we need other State measures to successfully eradicate Covid 19. Testing everyone, not just those with symptoms or in hospital, adequate PPE for all care workers, a safe vaccine, antibody testing, anti viral drug treatments, research into why some but not others succumb to this disease apparently for no rhyme or reason, proper financial support for self employed so they are not tempted to go back to work. Instead of throwing every resource into those measures the Government have been working behind the scenes; giving new powers to the Police similar to those in a Fascist state, the Care Act has been suspended, mentally distressed people can now be sectioned by just one doctor for example. And God knows what else has been going on behind our backs…
People are snitching on their neighbours. Poor Mrs Wigglesworth from No 19 is being blamed for the collapse of the health service and the spread of the virus because she took her dog Bowser for an extra walk! The public are told to stay home and if they don’t behave like good little children many will die. Like any skilled magician the government is making us look one way while they perform their dirty tricks. The health service and social care would not be in such a fragile state if it hadn’t been for years and years of cutbacks and austerity. Now the public are deemed responsible if the NHS can’t cope. Parents are scared to take their sick children to A and E as they don’t want to burden the system. Many people are dying unnecessarily and not just of Covid 19.
So please, please, those of you who have persevered and read as far as this….thank you and next time you listen to a Government briefing, or a media report or any ‘expert’ holding forth…think what language they are using, what are they choosing not to tell you? What might lie behind those smug assurances and token gestures? What are they really saying with those snazzy slogans. Look at the wider picture and think for yourself.
This is not just a war against a pandemic – it’s an exercise in social control. It’s amazing what fear will do to a population. Fear and sex- the primal instincts.
So I won’t say ‘stay safe’ but I will say Keep Well and trust only yourself.
There’s a pandemic but no one is dying. No, they are all ‘sadly dying’. The adverb ‘sadly’ is now inevitably coupled to any mention of death. Journalists, broadcasters, politicians and other famous figures have all succumbed to this trend – feigning sympathy for the deaths of unknown people as a way of distancing themselves and their audience from the grim realities of dying. It’s particularly hypocritical when UK politicians use this phrase as their lackadaisical response to the Pandemic has caused many vulnerable people to die unnecessarily. People in care homes, health workers, essential workers, disabled people and the elderly have been thrown under the bus due to lack of Personal Protective Equipment and not enough testing for the virus.
The public are struggling, not so much with social distancing and isolation but with this close up encounter with their own mortality. Uncomfortable, terrifying, unfamiliar. Death is one of the remaining great taboos in Western societies. Many people go their whole lives without witnessing a death. Death is hidden away in hospices, hospitals, care homes and the third world. Even in the midst of this pandemic I’ve been surprised how many intelligent people are convinced they could not possible die of Covid 19. They think they’re too smart, too fit, too wealthy, too young or immune because they had a bit of a cough over Christmas and eat a lot of yoghurt.
’Dead is dead’ is a phrase my father used. It sounded harsh to me as a teenager but my father knew there was little room for sentiment when it comes to dying. We are all born to die. Sooner or later, one way or another. We are flesh and blood. My father lived through Holodomor in the USSR, World War 2 and life as a refugee. He certainly knew about death.
We do not help ourselves by hiding away from the truth. The way we use language is important.
Here are some alternative phrases and colloquialisms for dying:-
pop your clogs; kick the bucket; drop dead; snuff out; expire; breathe your last; depart this life; dead as a door nail; launched into eternity; gone to Davy Jones’s locker (drowning); pushing up the daisies; one’s race being run; shuffle of this mortal coil; peg out; hop the twig; slip one’s cable; close one’s eyes; give up the ghost; pay the debt to nature; cross the Stygian ferry; to go aloft; last gasp; the swan-song…
Here’s the marvellous Leonard Cohen’s take on the inevitable with his powerful song Who by Fire:-
Beyond my kitchen window, grey skies
crumble like clinker over empty fields.
The scarlet willow bends in the easterly,
branches stripped naked like veins.
Crows smudge charcoal on the horizon.
Indoors, I inhale recycled air and open
my liquid crystal display. Your face bubbles
expectantly, cornered. Behind you double
doors slide shut, a TV grumbles. You hold
a Bugs Bunny mug, ‘What’s up Doc?’